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folding

If you use print for marketing purposes, then a decent understanding of your folding options is key for all kinds of reasons. Firstly, it gives you more options to design and lay out your print in the most user-friendly way possible for your customers – increasing response rates into the bargain. It’s also important as Read more

Introduction: Folding is a method of reducing a sheet of paper down to a more usable size or shape. It’s important designers and marketers understand the issues surrounding folding and the printing process so they can design their way around potential problems. Design Issues: The more folds that are used, the greater the variation in Read more