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Many of our customers use Royal Mail’s Advertising Mail for a discount on their postage. In a nutshell, Advertising Mail is Royal Mail’s way of encouraging companies to use the post as a way of promoting their services. For lots more information, see the Advertising Mail pages on the Royal Mail website. However, things have Read more

As you would expect, here at Webmart we keep our ears to the ground for news and gossip within the industry. At present the industry grapevine is alive with talk of postage increases. We are picking up on rumours that the wholesale costs of postage, as well as the retail costs, are set for a Read more

Royal Mail have announced that from 2nd January 2013, all PPI (that’s Printed Postage Impressions) will need to use their modified Indicia artwork or risk postage not making it through the system. If you’re unsure what this means, then a rough translation is that if you’re producing a bulk mailing, you need to use the Read more

What is Direct Mail? For many marketers, Direct Mail is an indispensible and cost-effective tool to connect with customers. It is physical mail that is sent straight to the target customer. The mail can be in a wide range of printed formats – with postcards, leaflets, brochures and catalogues being the most common – and is Read more